The ‘Explore Customer Driven Products’ Workshop is a fixed price workshop that helps your organization understand what it means to be a customer driven, product centric organization, and discover the specific steps your organization needs to get there.
Are your teams caught up in features and deadlines, losing sight of what your customers truly need?
You’re not alone! But there’s a better way. Join Ivar Jacobson International’s “Explore Customer-Driven Products Workshop” to discover how to build products that your customers love, without the guesswork.
Leading companies like Amazon, Netflix, and Spotify succeed by keeping customers first. If your teams are tangled in backlogs, shifting priorities, or technical details without clarity on customer value, then this workshop is your starting point for change.
Yet, many more companies work very differently. They focus on roadmaps of product features, are led by project plans and business cases, and speak to each instead of their customers. And while these organizations still deliver, they deliver features that don’t get used and products customers tolerate rather than love.
Which organization are you? And which one do you want to be? This workshop will help you answer those questions and to identify what to do next.
In the workshop, we will help you learn how to:
- Lower Risks: Confirm customer needs and technical possibilities early on.
- Increase Satisfaction: Design products that are intuitive and valuable to users.
- Empower Teams: Encourage collaboration to align development with what customers want.
- Learn from the Best: See how top product organizations operate and apply their methods to your work
- Get Started: Work out the best ‘next steps’ for your organization, including how to balance the good bits of what you have now with the benefits of thinking differently
This workshop is a great fit for you if…
- You want to focus on customers but aren’t sure where to begin;
- Your teams struggle to connect features to customer value;
- Usability complaints or unclear priorities are holding you back;
- Your developers don’t regularly talk to the users of their products;
- Your teams obsess over technical details but not over customer needs;
- You’re curious about product-led organizations and want practical steps to evolve.
You’ll get practical, actionable outcomes
The ‘Explore Customer Driven Products Workshop’ is structured to ensure that you gain both a good idea of what it means to be customer driven, product centric organization and a good understanding of what that means in practical terms for your own organization. It is designed in an extensible, modular way that can fit in with the needs of your organization and is delivered in an interactive and collaborative way that maximizes insights and learning.
How does it work? What do I get?
We will work with you and your key stakeholders to identify the right attendees and a structure for delivery. The workshop is usually a full day but can be split into modules.
- Dedicated product expert throughout;
- Affinity interviews with key stakeholders;
- Interactive and collaborative workshops to introduce and understand the Product Organization;
- Exploration sessions to explore your current culture and operating model;
- Ideation and design sessions to identify benefits and next steps;
Not sure if it’s right for you?
The principles explored in this workshop thrive in environments open to cultural growth, prototyping, and team empowerment. If rigid requirements or top-down control define your processes, or you are not able to make changes in how you work, we can help you explore other solutions first.
Ready to grow?
The ‘Explore Customer Driven Products Workshop’ is a low fixed price with no further obligation, though we can help support you on your journey if desired.